The Bottleneck
Books were maintained primarily for tax reporting purposes, leading to irregular updates and lack of meaningful financial insights for management decision-making.
Management had no visibility into margins or cost allocation per caregiver, limiting decision-making.
No structured tracking of revenue-to-collection cycles, leading to inefficiencies in cash flow.
Marketer commissions were paid without linkage to actual performance or revenue contribution.
Credit card spending was distributed across locations without centralized monitoring or controls.
Lack of timely reporting prevented management from responding effectively to operational and financial challenges.

The Turnaround
Daily bookkeeping and structured monthly reporting were implemented to ensure consistent and real-time financial visibility.
Caregiver-level cost tracking and revenue contribution models were developed to measure profitability accurately.
Credit card expenses and financial processes were centralized to improve control and reduce inefficiencies.
Marketer commissions were aligned with actual business generated and hours billed.
Overhead allocation and margin tracking frameworks were introduced to monitor business performance.
Payroll and accounting data were integrated into structured reporting formats for better analysis and decision-making.

Increase in fund flow through structured tracking of revenue and collections.
Payroll costs reduced from ~70–80% to 64% of revenue.
Rejected claims were tracked, corrected, and resubmitted, improving recovery rates.
Underperforming locations were identified, consolidated, and optimized.